Who is the owner of the product?
Who are they? How are they structured as a company? Do they own any other companies or are they owned by another company or conglomerate?
Are they a specialised company? What other similar products do they/have they produced? How successful are they?
How are they funded? Where does the company’s funding come from?
Are they vertically or horizontally integrated?
How have they diversified?
What aspects of the production, distribution and circulation processes do they own?
How do they ensure their product is distributed and circulated?
How does this help with funding their products?
How does this help to reach and maintain audiences?
How do they reach their audience?
Do they have global reach? How many viewers/subscribers do they have? How many viewers have there been for the drama and/or the first episode of the first season?
How do they measure their audience?
How do they maintain their audience?
How does the organisation market their brand to the audience?
How do they market the product to the audience? Can the drama be seen to be innovative programming that their audiences will enjoy?
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